Warm hello to the site redesign of Safe Shot Indoor Range!
Safe Shot gave us a ton of challenges when they came to us! But, with flying colors, we came through for them. First, they needed to design a set of yellow page ads with very limited colors. We pulled through with a decent set of ads of different sizes, full of information, but not cluttered. Next they wanted a design for Reno-Tahoe Getaway cover, this one was so easy we did it sleeping. (Kidding of course) They asked us to design an high-definition electronic billboard ad to place in an airport. The challenge was advertising and enticing customers to visit his huge gun shop and gun range without using any words relating to gun, nor showing a gun. With our expertise in visual communication and graphic design, we pushed the boundaries and gave them a brilliantly colored ad that is well noticed. The final challenge was to build an eCommerce site where the store could sell its inventory online, ship it, and receive payment. That part was straight forward, something we practice well. But, the product management software had to be simple enough for someone who is better skilled with a gun than a computer. Thus, we rolled out the eCommerce CMS they needed and unleashed our design skills to wrap it all up neatly into a brand new site. So welcome Reno’s very own Safe Shot Indoor Range.